Visual Identity
Phonic Lips
2020

Visual Identity
Phonic Lips
2020

“Phonic lips — the organ’s name of whales & dolphins which allow them to do sounds, to communicate and to spot with echoes system.”

Phonic Lips — Video & Motion Studio brand, already existed. The definition of this name plus references to the ocean that the client asked for in the briefing are the base for the design of a dynamic symbol / monogram, where the waves that circulate between the letters P and L symbolize the transmission of a message, the story that passes from a narrator to your listener. There are infinite repetition relationships between the letters, enhancing the symbol formally. Making this a perfect visual interface for animation and motion graphics.

Sound, reverb, motion, communication.